There are many ideas how to grow an Instagram account without buying followers. I will tell you about the most effective ones.
Post consistently
How often you should post on Instagram depends on your account and audience.
Posting consistently is important because it helps increase your reach and impressions. If you post consistently, Instagram knows that you’re an active user and will show your content to more people.
If you don’t post consistently, Instagram will show your content to fewer people. This is because Instagram wants to create a positive user experience and will only show your content to people if they are likely to engage with it.
The more you post, the more likely you are to reach new people and grow your account. Try to post at least once a day, but don’t feel like you have to post more than that.
Post at the right time
The Instagram algorithm is a bit of a mystery. It’s constantly changing, and Instagram doesn’t reveal exactly how it works. But one thing we do know is that Instagram rewards accounts that get a lot of engagement on their posts right after they’re published.
That’s why it’s so important to post your content at the right time. That way, you can maximize the number of likes, comments, and shares you get in the first hour after your post goes live.
The best time to post on Instagram depends on your specific audience, but you can use Instagram Insights to see when your followers are most active.
Use Instagram Stories
Instagram Stories are a great way to show up on your followers’ feeds more often.
When you post a story, your profile picture will appear at the top of your followers’ feeds with a colorful ring around it. This is a great way to grab people’s attention and get them to watch your story.
Plus, you can add hashtags, locations, and other stickers to your Instagram Stories to make them more discoverable.
If you’re not using Instagram Stories, you’re missing out on a huge opportunity to grow your account.
Use hashtags
Hashtags are a great way to get your content in front of people who don’t already follow you. When you use hashtags, your post will appear on the hashtag’s page, and people can discover your content that way.
You can use up to 30 hashtags on each post. Some people think that’s too many and looks spammy. But I say, why not use all 30 if you can? It just gives your content more opportunities to be discovered.
To make sure you’re using the right hashtags, do some research. You can start by looking at the hashtags your competitors are using and see if any of those would be relevant for your content. You can also look at the hashtags your followers are using and use those.
You can also use the search bar on Instagram to find hashtags that are relevant to your content. For example, if you’re a food blogger, you could search for “#foodblogger” and see what comes up. Then, you can use those hashtags on your posts.
You can also create your own branded hashtags. This is a great way to get your followers using your hashtags, and it can also help you build a community around your brand.
Post user-generated content
User-generated content (UGC) is content that’s created by your customers and followers. It’s a great way to show off your products and services in a real-world setting.
Not only does it save you time and resources, but it also gives you a chance to show off your customers and followers. It’s a win-win.
You can share user-generated content in your feed, or you can share it in your Stories. You can also create a branded hashtag and encourage your followers to use it.
Post at live events
Live events are a great way to connect with your followers and introduce your brand to new people.
If you’re attending a conference, trade show, or another type of event, be sure to post about it on your Instagram account.
You can take photos of your booth, your team, or your products, and share them to your feed.
You can also use the Stories feature to share live video from the event.
Make sure to tag the event and use the event hashtag in your posts to get in front of a larger audience.
Ask questions in the posts
Asking questions in your posts is a great way to increase engagement. It shows that you are interested in what your followers have to say, and it gives them a chance to share their thoughts and opinions.
You can ask questions about anything related to your business or industry, or you can ask more general questions to get to know your followers better. Just be sure to keep your questions short and sweet, and encourage your followers to leave a comment with their answer.
Write captions that engage
The caption is the text that appears below your photo. This is your chance to tell the story of your photo, share a quote, or ask a question.
The goal of your caption is to get your followers to engage with your post. Engagement includes likes, comments, and shares.
If you want to grow your account, you need to make sure you’re writing captions that encourage people to engage with your posts.
One of the best ways to do this is by asking a question in your caption. When you ask a question, you’re inviting your followers to leave a comment, which is a great way to boost your engagement.
Not only does this tell the Instagram algorithm that your post is popular and should be shown to more people, but it also helps to build a sense of community on your account.
Write a bio that gets clicks
Your Instagram bio is the first thing people will see when they visit your profile. It’s your chance to make a great first impression and convince people to follow you or click over to your website.
Your bio should be short and to the point. You only have 150 characters to work with, so you’ll want to make sure every word counts. Include a brief description of what you do and who you do it for, and let people know what they can expect from your content.
You can also include a call to action in your bio. Let people know what you want them to do next, whether that’s following you, DMing you, or clicking the link in your bio to learn more about your business.
Use Instagram’s new features
Instagram is always adding new features to the app to keep users engaged.
The more you use Instagram’s new features, the more the algorithm will favor your account and content.
This is because Instagram wants to keep users on the app for as long as possible.
If you’re using the new features, your content is more likely to be shown to more people.
Run a contest
If you want to grow your Instagram account, you need to engage your audience. Running a contest is a great way to do that.
When you run a contest, you’re giving your followers a chance to win something. This can be a product or service you offer, a discount code, or even just a shoutout.
To enter the contest, you can ask your followers to do a number of things. Some examples include:
• Tag a friend in the comments
• Share your post to their story
• Use a specific hashtag in their post
• Like a certain number of your posts
When you run a contest, make sure the rules are clear and easy to follow. You should also make sure you’re giving away something that’s valuable to your audience.
Collaborate with influencers
Influencer marketing is a great way to get your products in front of potential customers and grow your Instagram following.
When you collaborate with an influencer, you can tap into their existing audience and get your brand in front of people who are likely to be interested in what you have to offer.
In addition to reaching new potential customers, influencer marketing can also help you build trust and credibility with your target audience. When an influencer recommends your products, their followers are more likely to trust them and give your brand a try.
When it comes to working with creators, it’s important to choose the right influencers for your brand. Look for influencers who have an audience that is similar to your target market and who are already talking about products or services that are related to your business.
To make managing these collaborations easier, many brands use tools like ReferralCandy, which combines referral, affiliate, and influencer marketing in one platform helping you reward customers, track influencer performance, and grow your Instagram following sustainably.
Conclusion
Instagram is a visual platform, so you need to focus on the quality of your content. Post only high-quality pictures and videos that are consistent with your brand’s image. Your posts should be eye-catching and encourage your followers to engage with your content.
Growing a brand’s Instagram account is a complex process. You need to post regularly, analyze your results, and interact with your audience. To make your life easier, you can use our Instagram Assistant. This app allows you to plan your content, analyze your results, and manage your Instagram account in one place.
What are your tips for growing a business account on Instagram? Let us know in the comments!
