How to Make a Blog on Instagram

Blogging has changed over the years, and the way people connect has changed too. While Instagram has become like a multi-cuisine meal for people, blogging has been the new addition to the photo-sharing platform.

Blogging on Instagram is good news because you do not have to deal with web hosting, website development, and writing lengthy content for the website.

Instagram has changed the blogging game, and it made it easier for people looking to delve into blogging.

2019 is the year you are going to need an Instagram account if you do not have one yet.

Running a blog on Instagram is not rocket science, but it isn’t that simple either. Blogging on Instagram is not all about creating an account and start posting. Following a few tactics and strategies can gain you a massive number of Instagram followers and make you visible to the vast user base.

Let’s talk a few steps that should be followed to make a blog on Instagram:

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Running a blog on Instagram is not rocket science, but it isn’t that simple either. Blogging on Instagram is not all about creating an account and start posting. Following a few tactics and strategies can gain you a massive number of Instagram followers and make you visible to the vast user base.

Let’s talk a few steps that should be followed to make a blog on Instagram:

Sign Up For a Business Account

The first step for starting a blog on Instagram is to sign up for an Instagram account if you already haven’t yet and turn your personal account into a business account through the settings section of the application.

There are many benefits of having a business account on Instagram. It allows you to check your insights and analytics, which makes it very easy for users to understand the demographics of your followers, the best time to post, how many people each post reached, etc.

These features enable you to know what is and what is not working for your blog.

You can set up a ‘Contact’ button, that directly redirects your visitor to your email or contact number is another perk of using a business account.

Create an Attractive Profile

This is one of the essential steps in establishing your authority on Instagram. When someone visits your Instagram page, they will look at a few things to before they decide to follow you or not.

The first thing a visitor looks at on your page is your profile picture and your bio. Creating an attractive and attention-grabbing bio and profile picture is the key to getting more Instagram followers.

Your profile picture must not be any random picture but something that depicts what you and your page are about. The bio should be short, informative, and unique. Uniqueness grabs people’s attention. Make sure you do that.

Gaining Instagram followers is not an easy task, and many bloggers and influencers even buy instant Instagram followers to kick-start their journey on Instagram as a blogger.

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Know Your Niche

This step could even be the first step, depending upon how you would like to view it. Whatever be the case, it is very necessary to understand what kind of a niche to want to belong to.

If you are confused and stuck trying to come up with a niche for your blog on Instagram, ask yourself the following:

  1. What kind of content do you want to create and are passionate about?
  2. What can you uniquely help your audience with?
  3. What type of content will you not run out of, and be able to post about regularly?

There are more than 1 million posts on Instagram tagged as #Cook. So if you are a cook, it makes sense to focus on your niche rather than focusing on something you might run out of content later. While you do not have to stick to a narrow niche, it does help in finding a sort of focus.

Attracting followers in your niche is an excellent option to begin growing your follower base. You can also buy instant Instagram followers online to have an already created follower base for your blog. This is a good tactic for quick promotion of your Instagram blog.

Be a Good Storyteller

People only read and visit blogs that have a captivating element to them. Although sharing good pictures on Instagram is essential, it is also important to stand out by telling a story through your account.

Add creative descriptions and captions to explain a picture you post. If you are sharing a photo of someplace you are visiting, share your experience, facts about the place, the historical significance of the area, etc.

A picture can indeed speak a thousand words, but sometimes a photo and a story can add to the magic and add the extra touch of interest.

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Engage with Your Audience

Consistency is the key to many things in life, and Instagram is not an exception.

Keeping a constant connection with your audience is necessary to keep your followers interested in your blog. Posting regularly will make it easier for you to engage more with your audience.

Look to create a community around your Instagram Blog. Timing your posts also creates a sense of regularity and anticipation among your audience.

Many bloggers invest and buy instant Instagram followers for an already established follower base while many take the time to build an audience manually. Whatever may be the case, keeping constant engagement with your followers is necessary.

Replying to comments and messages is also an excellent way to communicate with your audience. People prefer a personal connection, and using this tactic will make your followers feel more connected to you and appreciate you more.

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Use Instagram’s Unique Features

Use Instagram tools like Stories and Instagram Live to make creative content and keep your followers interested in your page.

People are always interested in watching the happenings behind the scenes. Use Instagram stories to show them the story behind a post that they liked or saw before.

You can use the IG Live feature to show people the production process of a post in production and what you do to bring it to life.

Conclusion

As of February 2019, Instagram is an active family of 1 billion and is still growing. With the broad as sky user base it has, it only becomes easier to run a successful blog on Instagram.

Whether you buy Instagram followers or work your way up the ladder to making a follower base, it is more critical for you to follow the strategies and make smart decisions to become a well-known Instagram blogger.